November 19, 2020
Esme is the founder and lead planner of Boda Maestra, a wedding planning company in the Northern Virginia area. Although she has been in the wedding industry since 2005, Esme is rebranding her business to offer something incredibly unique to her wedding couples. As a Reiki practitioner, Esme is able to offer a holistic wedding planning experience that no one other wedding planner in the DMV area offers. She describes herself as a “romantic at heart with a passion for design” and it was wonderful to see that highlighted in her new brand!
Our goal for her branding session was to create images that appeal to her ideal clients by creating stylish and sophisticated images that highlight natural elements. To start, we decided to capture some behind the scenes shots in her office space. Then, we popped over to Meadowlark Botanical Garden for images in a natural setting. We captured everything from working shots, to some outdoor meditation shots, and even some photos that featured Esme’s daughters who assist her on wedding days. I love that we were able to create a collection of images that spoke to the various elements of Esme’s brand.
Esme and I met through one of our 2021 brides, so I can’t wait to work with her for a wedding next Fall! Esme, thanks for letting me capture these new photos for your brand, and I’m excited to hear all about how much your couples love their holistic wedding planning experience.